Can you track social media on Google Analytics?
Can you track social media on Google Analytics? With relevant quantitative data, Google Analytics easily helps you identify which social media platforms drive the maximum, targeted traffic to your site. Also, it’s possible to find out how these social media users interact with your website.
What are Social reports in Google Analytics? The Google Analytics social plugins report shows how often those buttons are clicked and for which content. This report includes metrics and data showing which piece of content on your site is shared the most — and which social media networks it’s being shared on — directly from your website.
How do I create a social media report for Google Analytics?
- Step 1: Determine your audience. Is this report meant for your boss, your marketing team, or VPs?
- Step 2: Focus your reporting.
- Step 3: Gather your data.
- Step 4: Analyze your data.
- Step 5: Present your findings.
What are the 4 main reports in Google Analytics? While you can use the data from Google Analytics in myriad ways, the four most helpful reports for your content marketing cover traffic, navigation summary, traffic from organic search, and conversions.
