How do companies monitor social media?
How do companies monitor social media? Social media monitoring means tracking hashtags, keywords, and mentions relevant to your brand in order to stay informed about your audience and industry. By monitoring this data, you’re doing research that is both quantitative (metrics and analytics) and qualitative (inspiration for posts and strategies).
What is social media monitoring system? Social media monitoring involves the tracking of online brand mentions and the subsequent responding of them. Monitoring keeps your brand on top of messages before they might become viral for the wrong reasons. They also help you maintain a positive brand image among consumers and identify potential influencers.
What is the best social media monitoring tool?
- Meltwater.
- Sprout Social.
- Hootsuite.
- Cyfe.
- Talkwalker.
- Digimind Social.
- Brand24.
- Agorapulse.
How do I monitor social media trends?
- Google Trends. Google Trends is the best way to monitor trending topics on an expansive level.
- TweetDeck. TweetDeck is a free Twitter monitoring tool that allows you to track certain hashtags and keep tabs on their popularity.
- Hootsuite.
- Cyfe.
- Tumblr.
- Reddit.
- 7. Facebook for Media.
- Geofeedia.
